BEGOOD X CROWN CITY GREEN
Crown City Green is one of New York’s first sustainable, indoor hemp farms. They measure quality along each step of our cultivating process. Choose Crown City Green is a B2B and D2C business that offers top of the line hemp flower. Crown City Green needed a brand identity, brand guidelines, brand pattern, custom iconography, product packaging design, and a compliant Shopify storefront. They needed a go-to-market strategy and ongoing social media and SEO to increase brand awareness and both D2C and B2B sales.
BEGOOD provided Crown City Green with a comprehensive branding package, including brand identity, guidelines, pattern, and custom iconography, to establish a strong brand presence in the market. We also designed custom product packaging and developed a Shopify storefront for a seamless customer experience. Additionally, we implemented a go-to-market strategy with a focus on social media and SEO to increase brand awareness and drive conversions.
RESULTS
Crown City Green: 272% increase in Organic Search Traffic, 120% Sales Boost, User & Session Surge
Our compliant social media approach led to a 14,000% increase in post reach, 445% increase in profile visits, and 861% increase in website clicks on Instagram. In eight months, we fielded over 1,100 inbound messages through community management. Our conversion rate optimization and search engine optimization strategy resulted in a 272% increase in search traffic, a 334% growth in users, and a 378% rise in sessions. Additionally, the average session duration improved by 20%, ultimately resulting in a 120% boost in sales.